What, People are Actually Paying Easyjet to Pre-Book Seats?

By Gary Cutlack on at

Budget flier Easyjet increased its average profit-per-passenger from £4.81 per seat to £7.03 over the last year, thanks in part to letting passengers pay a little extra for the luxury of pre-booking a seat in advance and trying to bag a nice one with an extra few millimetres of knee/magazine clearance.

The numbers, released to the city today, show that the company increased its profits by 51 per cent overall in the year to the end of September, plus a plan to hand some of its earnings back to shareholders in the form of a special dividend saw its market value fly up by six per cent this morning. [BBC]