Samsung Turning Heathrow's Terminal 5 into Massive Galaxy S5 Advert

By Gary Cutlack on at

Samsung has thrown enough money at Heathrow to let the airport rebrand Terminal 5 to "Terminal Samsung Galaxy S5," with the deal including coverage on every single one of the 172 digital displays inside the new building.

A marketing man from Samsung says this will "maximise brand impact" and hit the red eyes of thousands of travellers, pointing wealthy/drunk/delirious business travellers to the local Dixons branch to buy one outright. The building's web site is also getting the Samsung takeover treatment. The marketing extravaganza goes live this weekend.

Image credit: Terminal 5 from Shutterstock