Ali Julia may or may not be her real name. But to the complex and influential world of Amazon reviews, Ali Julia is a name to be reckoned with. The mysterious Boston woman with an affection for computers and battery chargers is the number one ranked reviewer on Amazon. She sounds a little quirky, too.
The Boston Globe just profiled Ali Julia, offering a peek into that weird word of Amazon's power reviewers. Although Ali Julia wouldn't let the paper interview her for the story, her 2,866 reviews sort of speak for themselves. Ali Julia publishes several reviews a day—she published four in the 24 hours since the Globe story was published—and is known for being straight forward and fact-oriented, both key skills for any good product reviewer. While she describes herself as a computer-lover in her bio, the enigmatic woman reviews it all from books to tablets to the Long Reach Comfort Wipe, a device that helps you, well, wipe.