Dixons Carphone Wants to Sell You Mobile Contracts Too

By Gerald Lynch on at

BT is buying EE. Three is buying O2. Sky's getting friendly with O2, too. It's been a busy few months for the UK mobile industry, and if you've been having trouble keeping up, here's more MVNO shenanigans to put on your plate; Dixons Carphone is to become an MVNO, partnering with Three UK.

While the details are still being hammered out, it seems Dixons Carphone's approach to contracts will focus on flexibility -- find that you're not using all the minutes, texts or data allowance you signed up for, and it will allow you to change your plan mid-contract.

“This is our biggest new customer to date and a great opportunity to be the MVNO partner of a large scale brand with real mobile expertise and insight," said Lynda Burton, Director of Wholesale at Three, in a statement.

With Dixons' history in the white goods space, it's also being suggested that the partnership may involve deals that include connected smart home appliances. So if you've got no friends to message, at least you'll be able to text your fridge.