Adele’s post-hiatus hit has reached a milestone that has not been achieved by any other song in history. According to Nielsen Music, the singer sold one million downloads of the song in just seven days.
1,112,000 downloads to be exact. And the only other artist to come close to that was not even that close, says Billboard:
The song shatters the mark for most downloads sold in a week, previously held by Flo Rida’s “Right Round”: 636,000 (Feb. 28, 2009).
Yes, Adele’s number of downloads nearly doubles the previous record. Sorry, Flo.
As The Verge notes, this is not the only record the song has broken. The video had the most Vevo views in a single day and was the second-fastest to reach one million views on YouTube. (The post-“Gangnam Style” single by Psy remains the one to beat in that category.)
It’s also important to note that the song saw 61.6 million streams in its first week with a record-breaking 20.4 million on-demand streams (that’s double what Justin Bieber’s “Mean” did earlier this year). And keep this in mind: the actual album isn’t even out yet. 25 drops November 20. [Billboard.com via The Verge]