Apple's retail is notorious for a number of reasons. The main one is that all its products are expensive, and that it doesn't want you to go off and buy cheaper alternatives. That wouldn't be so bad if the company bothered to join in the many shopping holiday sales that take place, but that pretty much never happens. Well there's some good news! An Apple product will be getting the Black Friday treatment this year. The bad news its only the HomePod
That's right, the HomePod. Apple's attempt to try and muscle in on the smart speaker market that failed spectacularly, since it only managed to earn six per cent of the US market share by the end of June. It probably didn't help that the HomePod was closed off and limited to Apple services, didn't let you stream music to it via Bluetooth or NFC, and in some cases caused damage to people's counters. It also uses Siri, which is terrible when compared to Alexa and Google Assistant.
Naturally Apple being Apple the Black Friday deal won't be available from the Apple Store. Instead Currys and John Lewis have knocked £20 off the HomePod ready for the big day. That's right, a whole £20, meaning this thing costs just £299 instead of £319. What a generous saving it is.
Sarcasm aside, if you want to get your hands on Apple's smart speaker, for whatever reason, this is probably the best deal you're going to get until Apple gets round to announcing the HomePod 2 in three or four years time. If that £20 still isn't good enough, there are plenty of speakers out there for you to sample - many of which can be paired with an Echo Dot or Google Home Mini to offer smart speaker functionality.