Veganuary pledge looking a little shaky and flakier than a steak bake crust after less than 36 hours? Don't panic. Greggs is about to save the day, as from tomorrow, Jan 3, it's to begin stocking an all-new, all-vegan "sausage" roll. It's a Quorn sausage, obviously, in news that's equally as amazing for the Quorn producer as it is for vegans.
The pastry is made with vegetable fat rather than whatever grease source it uses in the meat ones, so all that can stop it being pure vegan is the staff putting on the same trays as the animal-cored ones or double-dipping with the tongs.
Greggs' chief exec Roger Whiteside said: "Like many food retailers we have seen increasing demand for vegetarian and vegan products. We have been trying to develop a vegan version of our famous sausage roll for some time now. It has not been easy but our taste panel customers all love this one, so we have decided to launch it as our contribution to Veganuary." [iNews]
Image credit: Greggs