The only registered charity in the UK with 'vagina' in its name is crowdfunding to open a bricks-and-mortar museum in Camden.
The Vagina Museum is apparently "set to be the world’s first bricks and mortar museum dedicated to vaginas, vulvas and the gynaecological anatomy." (And yes, they've used 'vulva' correctly, before that Twitter guy weighs in).
The museum plans to open in November this year in Camden Market, but needs £300k to make it happen. The crowdfunding page opened this morning, and donations are already coming (ahem).
One of the big reasons the Vag Museum says it's needed is that people feel squeamish about the word itself. The charity quotes statistics from the Eve Appeal to support its point:
"65% of 16-25 year olds say they have a problem using the words vagina or vulva and more than 1 in 10 of 16-35 year olds said they found it very hard to talk to their GPs about gynaecological health concerns. Nearly a third admitted that they had avoided going to the doctors altogether with gynaecological issues due to embarrassment."
The museum also cites the enormous rise in labiaplasty operations on the NHS -- apparently up 500% between 2002 and 2012 -- as a reason this project is needed, to help people see that all kinds of vaginas are normal, and it doesn't matter if yours doesn't look like the ones in porn.
Finally, the founders would like to help men understand vaginas better, so they can discuss gynaecological issues with female partners (and, we'd add, give them a bit more love in the bedroom).
If the £300k is raised, it'll cover rent, exhibitions, outreach and staff, who will be paid above the London Living Wage. The outreach programme sounds particularly worthwhile:
"By opening our first premises, we can host an outreach programme that includes supporting healthy and inclusive sex and relationships education, engaging with doctors and other medical professionals to provide better services and supporting the trans and intersex communities. A packed events programme will include talks, panels, workshops, classes, comedy nights, performances and so much more."
And, before anyone says it, yes there is a penis museum.
You've got until the 18th of April to donate to the crowdfunder and help make the museum a reality.
Main image: The Vagina Museum (it's a clitoris, FYI)