Google and YouTube announced today that YouTube Music is now free to listen to on Google Home speakers, albeit with ads.
It's an interesting step towards competing with services like Spotify, which have a free ad-supported tier but impose restrictions – you have to pay for Premium if you want to be able to play any song on command, for instance.
It sounds like YouTube is doing pretty much exactly the same thing – it's even called YouTube Music Premium. The press release about the tie-up with smart speakers says you'll need Premium if you want "the ability to request specific albums, songs, artists, and playlists on-demand" and "useful player controls, such as unlimited skips and song replay" on your Google Home.
Plus no ads, of course.
If you want to try the free YouTube Music service on a Google speaker (like the Google Home, Google Home Hub, Google Home Max or Google Home Mini, all of which are currently on offer), here's how:
- Open the Google Home app
- Go to Account Settings
- Choose Music
- Set the default to YouTube Music
Sadly, there's no free Google Home Mini offer to be had with YouTube Music, even on Premium – Google saved that perk for Spotify.
Will you be giving YouTube Music Free a go, or is it one music streaming service too many? Let us know in the comments (which are free but ad-supported).