Netflix has announced that it will indeed be hiking up its prices in the UK following a test run earlier this year that saw customers paying more for the streaming service's Basic, Standard, and Premium plans.
The good news is that the actual price increase is only being applied to the Standard and Premium plans. If you're a Basic kind of person, you'll still continue to pay £5.99 for the privilege of watching your on-demand TV on SD on just one device.
Standard subscribers are getting a not unreasonable £1 bump, taking their plan cost to £8.99, while Premium is getting an extra two quid tacked on, bringing your monthly subscription to £11.99.
The good news is that these price increments are actually less than the trialled increases in March. We haven't seen an official change to Netflix's UK pricing for two years, but we have seen some absolute bangers when it comes to the streaming giant's original programming, so I think we can nip any potential griping in the bud right now.
"We change our prices from time to time to reflect the significant investments we’ve made in new TV shows and films, as well as improvements to our product,” a Netflix spokesman told The Guardian.
“We have more than 50 productions planned in the UK this year, including new seasons of Black Mirror, Sex Education and After Life. Our basic membership will remain at the same price, ensuring as many people as possible can enjoy our content.”
Netflix is going to have some tough competition when Disney Plus launches, as that big anthropomorphic mouse has built up quite the empire, and acquired Hulu just a couple of weeks ago. We were pretty worried about it, and so is Netflix it seems.
The new prices will go into effect immediately for new members signing up, while existing members will find that their subscription costs will be updates over the course of the next few weeks.