Colour Experts Declare 2020 Blue

By Gary Cutlack on at

The mix artists at Pantone have decided that a really very nice indeed tone of blue is the hottest colour in the world right now, declaring 2020 the official year of Classic Blue – otherwise known as Pantone 19-4052.

You might think all blues are created equal by some intern at Dulux following a known recipe, but that's not so. The Pantone Color Institute's director Leatrice Eiseman has something important to tell us all about this particular Classic Blue, declaring this specific tone: "A boundless blue evocative of the vast and infinite evening sky, Pantone 19-4052 Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication."

Can't argue with that, mainly because we don't understand it. [Pantone via Dezeen]