Ember Travel Mug Hits the UK With an Absolutely Bonkers Price Tag

By Shabana Arif on at

An overpriced product for a barely existent problem is now available on UK shores for those of you with more money than sense.

Ember's second-gen smart travel mug, dubbed the Ember Travel Mug², can now be bought by commuters who take an age and a half to make their way through a cup of whatever the fuck they're sipping on for that long. Try filling that cup with a sense of urgency instead.

The mug holds 355ml of liquid - that's barely a shot measure more than a standard can of fizzy pop - and keeps your hot drink at your "exact" desired temperature rather than a generic level of warmness for as long as it takes you to get through the cup. It has a three hour battery life, but if it's taking you that long to drink a cuppa, what the hell are you playing at?

While the smart mug works with the app - you have to justify that £180 price tag somehow - the mark 2 iteration has a new touch display allowing you to tap higher or lower to get your ideal temperature, which Ember has decided lies between 50°C - 62.5 °C. That cash will also get you a "new, redesigned charging coaster" thrown in for good measure.

I love travel mugs, despite the fact I work at home and take them as far as my desk, but honestly, who in their right mind is forking over £200 for one rather than just chugging their drink down a bit faster? Get a grip, people! Our US counterparts reviewed the mug last year, and as you may have guessed, it's massively overpriced for the features on offer, and when compared to what already exists in the market that does almost the same job. But you do you. [Pocket-lint]